Up to a few years ago there were really only a couple of ways to promote your website successfully, link directories and requesting backlinks from other website owners. There was some mileage to be gained from article marketing but no one was really using it to its full potential.

Over the past few years more methods have appeared and been developed into efficient site promotion methods. The first of these was the infamous blog and ping method which basically consisted of adding a link to a blog and allowing the blog to ping various sites such as PingGoat and Technorati. This was sure to bring a load of website spiders to your site. Unfortunately this method was abused to the point that it was no longer effective.

Blog and ping was largely ignored once people realised that social bookmarking was a useful way of getting backlinks to your site. However the dreaded “No Follow” rule has taken some of the shine off this method although social bookmarking should not be overlooked.

Article marketing has been and always will be the primary free method of attracting visitors to your site. Article marketing benefits everyone , author, writer and article directory. It is a classic symbiotic relationship. Until now this type of relationship has been rare but that has changed and now RSS Feeds offer the same kind of mutual benefit.

RSS Feeds are the latest method that seems to be working extremely well. This is done by submitting your rss feeds to RSS feed aggregation sites. From there they are distributed to various people’s sites giving you both backlinks and actual visitors.

Without a doubt RSS submissions are set to be with us for a long time as everyone benefits just like with Article Marketing. The publisher has his feeds distributed and attracts visitors and backlinks. The person who places the feeds on his or her site gets free content and the aggregator site gets visitors and recognition and has the opportunity to make money. And if you don’t think there is money in RSS Feeds, Feedburner was bought for $100 million by Google.

If you are not submitting your feeds you are missing out on a very simple and very effective method of driving traffic to your sites.